On August 23, the 2024 Y2Y Brand Youth Festival, co-hosted by the Adman Cultural Group and the International Brand Association, kicked off in Beijing under the theme “Brand Winners, Insights into the Future”.

This event brought together numerous enterprises, media outlets, and industry leaders, aiming to foster a wide and deep network of connections, pooling wisdom and resources from various sectors to jointly explore and shape a more prosperous, innovative, and sustainable future.

Since its establishment in 2003, the ADMEN International Awards have focused on the global advertising media and creative industries for 21 years. The awards emphasize innovation and effectiveness, seeking to recognize outstanding individuals, companies, and case studies within China’s advertising industry, setting benchmarks for the sector and providing valuable references for its growth.

During the conference, the highly anticipated results of the “2024 ADMEN International Awards” were unveiled. Among the many exceptional entries, the “2023 High-Speed Rail Outdoor Marketing Case for Deli Group” jointly submitted by Mega-info Media and Deli Group stood out, winning the 2024 ADMEN International Award for Best Practice in Scenario Marketing.